A planning tool for hikers

Company

Code for America

Role

UX/UI Design
Art Direction

To The Trails is a hub for park and trail information, simplifying the way people discover local trails on both desktop and mobile devices. We developed an interactive map-based interface because hikers, cyclists and other trail-goers deserve the kind of useful web maps we have for streets.

To The Trails is all about exploration – drag the map around to click and discover trails, trailheads, and new trail intersections for an outdoor adventure. Each trail has curated information based on park ranger expertise.

Team
Back End: Dan Avery, Project Manager/Front End: Alan Williams

The Brand

Influenced by the signage around national parks and forests, the visuals utilize a chocolatey brown and off-white paired with the vintage sign-inspired typeface Mission Gothic. A vibrant green and blue round out the earthy palette. The logo embodies the goal of To The Trails – exploring and wayfinding. The arrow represents a trail marker and a symbol of movement. Built from these arrows, even the trees express energy. To The Trails was developed as a Code for America fellowship project with Summit County, Ohio. We partnered with Cuyahoga Valley National Park and Summit County Metro Parks. Explore the beta.